8 Sales KPIs Every Credit Union Should Be Measuring

Many years ago, I remember sitting in a meeting led by our team’s Senior Vice President where he was discussing his vision for our outbound sales department and the strategy that would help us reach this vision. As I listened to his presentation, I couldn’t help but feel inspired by the direction we were about to head. He shared his strategy on creating better lead lists and clearer approval guidelines and how we could focus our efforts to become as effective as possible.
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